Overview


Abandoned carts represent real, recoverable revenue. So do lapsed customers who bought once and drifted away. VibeX builds automated abandoned cart and re-engagement campaigns that reach these people at the right moment, with the right message — reminding them why they were interested and giving them a reason to come back. It's one of the most direct returns on investment in eCommerce and retention marketing.

What's Included


Abandoned cart sequence design and build
Multi-step timing strategy: first, second, and third touch
Personalised email copy and product-specific content
Incentive logic: when and how to use discounts strategically
Browse abandonment and wishlist reminder sequences
Lapsed customer re-engagement campaign design and build
Win-back offer and messaging strategy
Platform setup: Klaviyo, Shopify Email, ActiveCampaign, and others
Performance tracking and sequence optimisation

Who It's For


For eCommerce businesses and any brand with a transactional relationship with customers where cart abandonment or lapse is measurable and recoverable. Most effective where average order value justifies the campaign and where there's a meaningful email list to work with.

Key Outcomes


Recovered revenue from abandoned carts that would otherwise be lost
Reactivated customers who had gone quiet
Higher customer lifetime value through repeat purchase automation
A measurable return on a relatively low-effort automation investment
Smarter use of discounts through strategic, sequenced incentive logic

There's recoverable revenue sitting in your abandoned carts and lapsed customer list. Let's go get it. Get in touch.